Personal Branding (BUSCS 349)

Open Enrollment. No application or admission process required.

Discover how to create an effective personal brand specific to online (through digital/social media) and offline professional engagement. Students examine the strategies, tools, and tactics of personal branding and develop critical thinking and leadership skills around the value of personal brand development and management.

You’ll explore:

• Brand evaluation
• Brand creation
• Social media integration
• Online and offline brand management.


Enrollment & Registration

You may enroll in any of the upcoming courses below.

The Early Bird discount applies to students who register and pay for their classes 14 days before the start of the class using the online shopping cart.

For assistance with registration, please email

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