New Vice President
Anita West, Vice President for Advancement
Long-time Redlands resident and community leader Anita West has been selected as the University’s new Vice President for Advancement.
West, who recently served as Interim Vice President for University Relations at Redlands, was chosen after a comprehensive national search. She assumes responsibility for the University’s Advancement organization and is tasked with ensuring the continued growth and success of the departments of University Relations, Development, Advancement Services, and Alumni Relations in support of institutional priorities.
“Sometimes one finds the greatest excellence right at home,” said President Ralph Kuncl. “Anita brings a proven track record, an inspiring vision and unusual leadership traits—all essential considerations as we move into the planning and execution of our comprehensive development campaign.”
Kuncl said in her interim role, West earned a reputation for excellence and the trust of her Cabinet peers and the Advancement team. “She is an active, mindful, and strategic collaborator with trustees, faculty, administrators, and students. She is deeply and utterly committed to this University, and we will be well served by her in the years to come.”
For West, this is a dream job at a dream university. “I have a deep affinity and fondness for the University of Redlands, the people it attracts and the community it engenders. It is an extraordinary privilege to serve with this president at this time in the University’s history to more broadly engage alumni, parents, faculty and friends in advancing our collective ideals.”
West holds a degree in communications from Washington State University. She has served as a fundraising consultant for the University of Redlands, YMCA of the East Valley, Woodbury University and the University of Southern California. She also served as a management consultant for the Redlands Symphony. Prior to that she worked at the University of Southern California, where she started as an assistant director for the alumni campaign and worked her way up through the ranks—earning four promotions in just 10 years—to Associate Dean for External Relations in the USC Price School of Public Policy.