Anita West is the University of Redlands' Vice President for Advancement. She previously served as interim vice president of University Relations.
West holds a degree in communications from Washington State University. She has considerable experience with all aspects of advancement and planning and has proven to be an action-oriented, goal-centered, idea-generating person.
For the past 14 years, she has served as a fundraising consultant for the University of Redlands; YMCA of the East Valley; Woodbury University; and the USC School of Policy, Planning and Development. She also served as a management consultant for the Redlands Symphony. Prior to that she worked at the University of Southern California, where she started as an assistant director for the alumni campaign and worked her way up through the ranks-earning 4 promotions in just 10 years-to associate dean for external relations in the USC School of Policy, Planning and Development.
The vice president for advancement reports to the President and serves on the President's Cabinet. This individual is responsible for the University's advancement organization and tasked with ensuring the continued growth and success of university relations, development, advancement services, and alumni relations in support of institutional priorities.